Posted by Nick Matthews on May 15, 2009
Over the course of the most recent Solid Cactus Boot Camp we enjoyed many activities, from the presentations to the nightlife. Boot Campers went home with plenty of fresh e-commerce knowledge and funny stories to hold them over until our next Boot Camp.
As Solid Cactus team members, we don’t have as many opportunities as we’d [...]
Posted by Nick Matthews on Apr 7, 2009
As you all know from my Esteemed Colleague’s recent post on our PPC Blog, our afternoon activities include throwing our Frisbee, catching our Frisbee, and (if there is a mishap in the execution of either of the last two processes) running down the steep hill to retrieve our Frisbee. This is our little way of [...]
Posted by John Dawe on Mar 9, 2009
Thanks to hosted e-mail marketing provider Vertial Response (that Solid Cactus partners with) nonprofit organizations can now e-mail their constituents and help with their fundraising and awareness building efforts for free. The company is giving 10,000 e-mails per month while using the analytics and optimization tools available from Vertical Response.
Qualifying nonprofit organizations holding the charitable [...]
Posted by Michelle Johnson on Jan 30, 2009
The recession is putting increased emphasis on ROI in marketing campaigns. So, email stands out as a key tactic for marketers this year.
According to a new survey by Marketing Sherpa (http://www.marketingsherpa.com/) the recession and budget constraints are forcing marketers to concentrate on tactics that deliver the best return on investment. So it’s not surprising that [...]
Posted by Michelle Johnson on Jan 22, 2009
Welcome to 2009! Now that you’ve hopefully had time to recuperate from the holiday rush, restocked the shelves and taken a nice, deep breath (dare I say, maybe even a day or two off), now’s the perfect time to look ahead and plan out your marketing efforts for the new year.
I understand many of you [...]